After two previous live streamed events Help for Heroes, the armed forces charity, contacted us again to help stage and broadcast their 2019 Internal Virtual Conference. The conference was designed to be a mixture of pre recorded content, produced by their excellent in-house Videographer Joe Gower, and live content from a mock studio that we would set up. Help For Heroes have a very experienced team but most hadn't worked in a multi-camera environment or live streamed on th
It's amazing how much footage you record for just one client over 12 months! We have just delivered a film which highlights 12 months of events produced by Chippenham BID Company. We have been working for them alongside the excellent Event Organiser Jules Brogan. You can see many of the separate films here but the main highlights film can be seen below. We love filming events and our team have been creating imaginative videos for many years. Video marketing really works. To d
A survey conducted by yourbrandlive.com has revealed the importance of live streaming to marketing professionals. The 15-question survey was conducted to help establish some benchmark data about how executives from consumer product brands and retailers use and value live streaming video for their business. Over 200 executives responded to the survey. Some of the findings may surprise you: Executives most value live video’s unique ability to add an authentic human element to d
Many people assume that providing a live stream of your event can have a negative impact on people actually attending. If they can watch it at home why pay for a ticket and come along in person? This is not always true and depends largely on the type of event. Live streaming can be a fantastic benefit to your event marketing and promotion. It’s all about how you conduct the live stream, what you choose to live stream and the story you’re trying to tell about your event. Here
Marketing videos are an engaging way to attract your target audience’s attention and form a core part of any successful marketing campaign. Marketing videos can be used to deliver a large quantity of content interactively making them an excellent tool for brand promotion. However, there are mistakes that can be made by you and also an inexperienced video production company. The following 5 video marketing mistakes are to be avoided at all costs. Mistake 1: No Planning Creatin