Instagram Video Production - Micro-Content
Instagram is a major player in the world of social media.
In 2014 Ad Week named the app the fifth most popular social networking tool, beating Twitter in the rankings.
Videos on Instagram debuted with a 640x640 fixed resolution and maximum 15-second limit but in June 2013 resolutions changed to include up to 1080p. In January 2016 the video duration increased to 60 seconds meaning it's a great place to showcase full social media videos.
We can edit videos especially for platforms like Instagram, making sure they fit perfectly when played by the end user in either the traditional 4:3 format or full widescreen.
See an example below of both a 4:3 and widescreen version. The instagram edit is just 15 seconds long as it was created before January 2016. We completley re edited it from the main video below to fit within the 4:3 ratio.
If you’re using Instagram video to reach your audience we would strongly suggest it is edited professionally. As with any marketing activity, videos for Instagram need to be planned carefully, with a clear objective, an idea of who you want to reach, and the right script or storyboard.
At solo16, we can create these videos from your exisiting footage or we can shoot the content for you.
We work on projects of all sizes and can work to almost any budget so do get in touch.
'We are absolutely delighted with the video Solo16 produced for us. It really reflects our product in a creative and dynamic way. Tom really captured the essence of our brand and was a pleasure to work with. In a nutshell...super quality, super quick and super nice to work with!' - Sasudi.com